Build A Coveted Brand

Do you want to scale your 6-figure brand to 7 figures?
Are you worried you’re not making the right decisions for your business to succeed?

If you’re looking to build a brand that makes an impression, you’ve come to the right place.

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Get Clarity To Build Your Vision

If you struggle to articulate your brand, the confusion will impact your entire business. 

· How do you shape your product mix to maximize sales opportunities?

· Are you struggling to figure out what the brand stands for?

· Are you so busy operating the day-to-day that important initiatives are falling through the cracks?

· Do you have FOMO that you’ll miss out on great marketing opportunities for your brand?

Critical Milestones that Drive Results

Once you’ve reached 6-figures, knowing what milestones will have the biggest impact on your business is key to growing a successful business.

· Lead with confidence and have the peace of mind you deserve

· Achieve major wins that align with your growth plan 

· Stop stressing about what next product launch will be

· Work with a seasoned industry expert to navigate new territory

 
 

“Working with Christina has been above and beyond our expectations.

We are thrilled with the amount of progress that we have made together and we are 100% satisfied with the guidance and direction provided.

I must say she is the best consultant we have worked with so far.

-Tata & Vriko, Founders of Herb's’Oil Skincare

Christina’s Story

I’m Christina, and I’m a self-proclaimed brand geek with big-brand experience and a passion for working with founders and business leaders to build their vision. I have over 15 years of experience working in beauty, wellness, fashion, retail and CPG.

As a Wieden+Kennedy and American Apparel alum, I sharpened my teeth in fast-paced creative environments and have worked with Fortune 500 companies including Target, Nike and Levi’s. ‍I was previously the VP of Marketing at Hourglass Cosmetics, where I helped grow the company 200% and managed 7+ cross-functional departments.

Raised in a multicultural and bilingual environment, I learned to become a cultural bridge from a young age and discovered the universal language of fashion and beauty as a teen in Tokyo.

I believe that businesses thrive when you bring clarity to complex matters, and that improving internal communication helps you build better relationships with your customers.

Today, I work with global business leaders and entrepreneurs of premium wellness, personal care and food & beverage brands, empowering them to scale by streamling and simplifying.

If you’re a leader looking to build something big, I’d love to learn more about your vision!

 
photograph of christina okubo

BRANDS I’VE WORKED WITH